GTM AI Workshop
The cheapest credible entry point. The offsite is the occasion; the working artefact is the proof.
Why this program.
A half-day or full-day intensive for one revenue team. 80% hands-on practice against your own pipeline and stack — signal-based targeting, AI research and enrichment, personalisation at scale with human-in-the-loop, and one live build on your own tools. Not a lecture. Not a slide deck.
A revenue team, 10–35 people
Half-day or full-day, on-site or remote
What your team walks out able to do.
Run signal-based account research in minutes, not the 20–30 minutes reps currently spend per call
Draft one personalised outbound sequence against a real target list, with human-in-the-loop review built in
Know exactly where to keep a human in the loop on AI-assisted outreach — and where not to
Leave with one working artefact running against your own pipeline, not slides
Module by module.
Why tools alone haven't worked — and what changes today
Signal-based targeting & AI research
Enrichment and account intelligence
Personalisation at scale, human-in-the-loop
Live build — ship one working artefact
The details.
Half-day (4h) standard · 90-min intro · full-day deep dive
10–35, one revenue team
80% hands-on, 20% concept
Each participant leaves with one working artefact against their own pipeline
Claude / Claude Cowork as the assistant layer, plus your CRM
Quarterly offsite, sales kickoff, annual planning
Most teams schedule this against an existing offsite or kickoff — no separate calendar slot to fight for.
Taught on the tools you already use.
Scope it for your team.
A short call to confirm fit, format, and timing — no lengthy intake form.